In general, most businesses put up signs around town or in front of their stores to let people know things such as who they are, what they sell, and where you can find them. While this is all essential information, there is a lot more that these businesses could be doing with their signage. That’s why we’re taking the time today to go over some ways to use electronic LED signs for your business that you might not have thought about before.
Promote a Sale
We’ll admit that this isn’t that unique of an idea, but you’d be surprised by how rarely businesses use digital signage to promote a current sale. Most of the time, the reasoning behind not doing it is the fact that deals never last long, and they’d have to change it out not long after setting up.
If anything, though, you should use this as inspiration to put a sign up about it. If the sale won’t last that long, you’ll need to make sure people know about it before it’s over. Plus, since it’s a digital sign, it’ll be easy to change out once the sale is over.
Purely To Entertain
The best part of electronic signs is how versatile they are. You can use them to do just about anything, so why not try to entertain those who view them? Come up with a creative video or some other eye-catching graphic. There are plenty of interesting examples online of what other people have come up with for their digital signs. Just be sure to put some form of branding in there so viewers know who came up with such an intriguing idea.
Raise Awareness for a Cause
More and more people these days prefer to shop with a company that believes in something. We don’t think you should support something just for the attention. However, if you decide to actively help out those in need, you should let others know so that they can help you out with your efforts. The best way to spread the word is through unique electronic signage. The more people that know, the more you’ll be able to help. The increased sales would simply be a bonus.
Showcase Your Social Media
As great as this form of signage can be, there’s only so much you can do with it. That’s why our final suggested way to use electronic LED signs for your business is to send people to a place where they can see and learn more about your company: your social media accounts. Whether you put these signs up outside or in your store, the more you promote these accounts, the more likely viewers will take the time to follow you.
Regardless of which of these methods you choose, the best place to plan out and create your own custom storefront signs is Atlanta Custom Signs. We are the best around when it comes to this kind of work, and we’ll help you make the perfect signs that will make more potential customers notice you.