The Different Types of Business Signs

The Different Types of Business Signs

Jan 2021

The Different Types of Business Signs

If you’re looking to advertise your business, you’ll need signs—and plenty of them. Picking the right types of signs to effectively market your services and products is tricky.

Feeling indecisive? Check out this guide on the different types of business signs. It’ll help you pick out the perfect, most effective signage.

ADA Signs

To help customers with visual impairments, you’ll need ADA signs that adhere to standards set by the Americans with Disabilities Act. These signs must meet specific requirements, such as the inclusion of braille, raised text, and regulated sizing.

Awning Signs

Awnings aren’t just practical; they’re a great way to advertise. These signs are large, eye-catching, and cost-effective. By adding an awning, you can block the sun, protect your building from inclement weather, offer outdoor seating, and market your brand.

Banner Signs

Banners can go indoors, outdoor, or wherever! They’re big, bold, versatile, and inexpensive. You can use them to display your company’s products, services, promotions, achievements, and more.

Door Signs

These signs, quite literally, let you know what you’re walking into. Whether they’re directing people toward the bathroom, providing emergency instructions, or labeling office numbers, door signage will make your business easily navigable.

Lobby Signs

Another type of business sign is the kind you place in your reception area, lobby, or entry hall—this is the lobby sign.

It’s the first thing customers will see when entering your establishment, so make sure your lobby signage properly represents your brand. When done right, it’ll make a lasting first impression.

Monument Signs

Monument signs sit low on the ground and list the names of either a single tenant or multiple tenants. They’re used by shopping centers, churches, and hotels and are often placed near the parking lot or a building’s entrance.

Pole Signs

As the name suggests, this is a sign on a pole. These signs are big, bold, and meant to be viewed from a distance. You’ve seen them before—they’re the big, flashy fast food and car wash signs that have the company’s logo and brand name on full display.

Sidewalk Signs

Sidewalk signs are sturdy, easily transported, and perfect for capitalizing on foot traffic. Catch the attention of passersby by using your sidewalk signs to announce a new item on your menu, mention ongoing sales or promotions, and more.

Wall and Floor Graphics

Transform empty, lifeless walls and floors into prime marketing opportunities. Put up advertisements, promotional and sale announcement boards, or employee of the month designations.

Window Signs

Like sidewalk signs, window signs are a fantastic way to advertise your business to passersby. Use them as decoration, tease upcoming products and releases, or display your store hours.

On the hunt for custom-made business signs in Atlanta? Look no further—Atlanta Custom Signs has everything you need! Contact us to order the perfect, custom piece.


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